The REUZEL journey began with Leen and Bertus: it was as simple as they wanted to cut every man the perfect hairstyle, proper porkchop. And to provide a haven. A barbershop. A place men could trust the products and enjoy the company. Those classic styles and hot-towel shaves are still around. And the traditions that created them have kickstarted a bit of a riot. Today's men are sporting hairstyles that are precision cut, but still benefit from a product that can hold each lock of hair in perfect place. From slicked down and shining to feathered and natural REUZEL pomade is your go-to styling product both to use in the shop or to retail to your client.